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Legal Services that are an Investment in Your FutureRSM

IP AND business Law Offices of

Howard L. Hoffenberg, Esq.

(Since 1999)

 

 

LOS ANGELES

10940 Wilshire Blvd.

Suite 1600

Los Angeles, CA 90024

310-670-5825

mail@ipcounselor.com

HLHinFrontOfOfficeClose-up

 

RIVERSIDE

74-710 Highway 111

Suite 102

Palm Desert, CA

92260

760-347-3470

mail@ipcounselor.com

 

Tomorrows Finest TodayRSM

 

 

Top 7 Reasons to Invest in

Intellectual Property

 

YOUR RETURN ON INVESTMENT

 

 

ROI # 7 - The reputational standing of:

(A) a business with investors and with consumers is enhanced by a portfolio of patents and trademarks - merely advertising a product as patented can improve the sales appeal of the product and

(B) an individual is enhanced by being an inventor on a patent, or better yet, the inventor on multiple patents - especially, if the patent is cited, licensed and/or a central asset in a business acquisition.

 

ROI # 6 - For large enterprises, an internal metric on:

(A)  the effectiveness of research and development departments and

(B) an indicator of which divisions need to be more aggressive in innovation.

 

ROI # 5 - An essential lawfare weapon where:

(A)  a business operates in an environment where competitors have patents and prey on the week with litigation and

(B) if struck by a patent infringement suit, having a portfolio of patents can be used to launch counterclaims and/or settle the litigation by cross-licenses.

 

ROI # 4 - Critical for finance purposes for:

(A)  a start-up/pre-revenue company going after venture capital, angel investors and/or private equity is expected to have a strong position in patents to get funding;

(B) for more mature businesses, patents, trademark registrations and copyright registrations are assets for lenders so as to be in a better position to get a loan and

(C) in general, an asset on the balance sheet.

ROI # 3 - Secures a return on R&D and advertising by:

(A)  lawfully having exclusive rights to a product, medicine, method and/or brand name and

(B) unless there is a patent and/or protectable trademark right, copying, being me-too and freeloading is the American way.

 

ROI # 2 - Superior profitability in the market because:

(A)  the aforementioned power to exclude competitors facilitates lawful charging of higher prices with concomitant greater profits and

(B) the aforementioned power to exclude competitors can lawfully protect market share against erosion.

 

ROI # 1 -  For ventures doing an exit:

(A)  a higher valuation and

(B) even being able to do the exit, see the below email.

 

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